This is a great article with Matt Cutts. Matt is the front man for Google and very often helps anyone that will listen without giving any specific, Google algorithum, secrets away. He has been saying for YEARS that original content and marketing are the key to any site's success. Very few listen and opt for the quick and easy approach and ultimatly shoot themselves in the foot.
Gathering links is fine but gathering too many in a short period of time will send red flags in the air and Google can slap you silly until your on page 15 and it can take months to rank well again.
"The third thing is that people are thinking too much about “link building” when they should really just be thinking about creating compelling content and maketing" Matt Cutts
This is a great article with Matt Cutts. Matt is the front man for Google and very often helps anyone that will listen without giving any specific, Google algorithum, secrets away. He has been saying for YEARS that original content and marketing are the key to any site's success. Very few listen and opt for the quick and easy approach and ultimatly shoot themselves in the foot.
Gathering links is fine but gathering too many in a short period of time will send red flags in the air and Google can slap you silly until your on page 15 and it can take months to rank well again.
"The third thing is that people are thinking too much about “link building” when they should really just be thinking about creating compelling content and maketing" Matt Cutts
This is VERY true!
Another reason why it is so helpful to have a Blog on your main website, so you can add fresh content often, w/o having to make new web pages.
Content RULES for SEO, all other things being equal.