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Post Info TOPIC: Don't blow any smoke. Gimme solid feedback


Premium Member Roof Cleaning Institute of America Certified Roof Cleaning Specialist

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Don't blow any smoke. Gimme solid feedback
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I want to start talking directly to my prospects.  I think the vidoes with the string of before and after pics and 70's porno music playing in the backround is getting played out.  This video is like a rough draft, but it's basically the route I want to start going with my media.  Let me know what you guys think.



-- Edited by Roof Cleaning New Jersey on Sunday 28th of October 2012 07:31:29 PM

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Ed,

Good post. I like the change in presentation. The professional image of your trucks and uniforms were included, which adds credibility. Perhaps a woman's voice would help.

Items I might include would be:

Fully insured

Workmans Comp

Plant Protection

Referrals avaiable upon request

How long in business

Hank

 



-- Edited by waxman18324 on Sunday 28th of October 2012 06:51:42 PM

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Pocono Non Pressure Roof & Exterior Cleaning, LLC

Stroudsburg, PA 18360

570-994-6918

Serving the Pocono and Lehigh Valley(Carbon, Lehigh, Northampton, Monroe, Pike and Wayne Counties), PA community as well as both Warren and Sussex Counties of New Jersey



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Video is going to make you in 2013. Google loves video. I bought a new Mac and I love it, especially the iMovie. Even a dummy like myself can figure it out. Walmart has little camcorders you can clip on to your hat. I think theyre like $15. Im constantly pushing the guys for content. As you see like whats going on with Pat in LI. Those type of videos are a dime a dozen. Its time to mix it up.
GutterDog has it right with personal customer reviews. Those arent easy to get. If you tag them right and they get found they can generate a lot of leads.

I'd be willing to help out any premium member who does not yet have a video.  but you will need to supply at least 2 sets of before and afters.  I can tag it and get it found.  You must be within 1000 miles of my service area (jk).



-- Edited by Roof Cleaning New Jersey on Sunday 28th of October 2012 07:39:47 PM

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Ed Thompson
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Ed,

The video is not playing. It says "this video is private".

Hank



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Pocono Non Pressure Roof & Exterior Cleaning, LLC

Stroudsburg, PA 18360

570-994-6918

Serving the Pocono and Lehigh Valley(Carbon, Lehigh, Northampton, Monroe, Pike and Wayne Counties), PA community as well as both Warren and Sussex Counties of New Jersey



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Sorry Hank. Its public now.

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Ed Thompson
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I dont want to make like I'm doing something original or Earth shattering.. For myself, its a different direction.

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Ed Thompson
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Hank, that WAS a woman's voice. Thanks for the feedback. I will start adding bullet points. This was unscripted, it took me like 30 tries just for a rough draft. Im playing with it to see whats gonna work.

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Ed,

You're like my 12 year old daughter. Both of you crack me up.biggrin

Hank

 

 



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Pocono Non Pressure Roof & Exterior Cleaning, LLC

Stroudsburg, PA 18360

570-994-6918

Serving the Pocono and Lehigh Valley(Carbon, Lehigh, Northampton, Monroe, Pike and Wayne Counties), PA community as well as both Warren and Sussex Counties of New Jersey



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Ed,

I'll might take you up on your offer/service. First I'm going to get the website done as a follow up to the advice I received from both you and Eric of A & E. 

Hank



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Pocono Non Pressure Roof & Exterior Cleaning, LLC

Stroudsburg, PA 18360

570-994-6918

Serving the Pocono and Lehigh Valley(Carbon, Lehigh, Northampton, Monroe, Pike and Wayne Counties), PA community as well as both Warren and Sussex Counties of New Jersey



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Roof Cleaning New Jersey wrote:

Hank, that WAS a woman's voice. Thanks for the feedback. I will start adding bullet points. This was unscripted, it took me like 30 tries just for a rough draft. Im playing with it to see whats gonna work.


Hank, why do you think every guy in Jersey is practicly a pro body builder. It's because the women in Jersey are tought! You need to watch Jersey House Wives or Jersey shore. Them girls are hard core.

Ed, who did the voice over for your vid? Big Ange from the Mob Wives?



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Ed, first thing I thought was women's voice. Great photos, I love the pictures of you and your customers, you rarely see that. At the end of the video the thing I didn't really know is whose service is this? I knew about roof cleaning, but not who to call. Throw up a logo somewhere in the video. Not just on the side of the van.

Thats what I thought, no smoke.

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I like it the way it is, maybe a tweek here and there but I like the casual down to earth feel of it.

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Apex Roof Cleaning wrote:

Ed, first thing I thought was women's voice. Great photos, I love the pictures of you and your customers, you rarely see that. At the end of the video the thing I didn't really know is whose service is this? I knew about roof cleaning, but not who to call. Throw up a logo somewhere in the video. Not just on the side of the van.

Thats what I thought, no smoke.


Good point. I actually the first clip I was trying to put up was my logo. I couldnt make it happen. Still learning the Mac. It's a great unit but a tweak different than windows. Next one will have more branding. Thanks

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Ed Thompson
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ed i like the video. It is informative and to the point. It is not to long which can bore a customer. Is the offer to help with a video apply to NH. 



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I like it...reminds me of a polished version of mike's videos. It's somewhat campy but has a down-home comfortable feeling, which in the case of cleaning works Much better than slick and polished. People like to buy from people they like! I like the direction.

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Roof Cleaning New Jersey wrote:
Apex Roof Cleaning wrote:

Ed, first thing I thought was women's voice. Great photos, I love the pictures of you and your customers, you rarely see that. At the end of the video the thing I didn't really know is whose service is this? I knew about roof cleaning, but not who to call. Throw up a logo somewhere in the video. Not just on the side of the van.

Thats what I thought, no smoke.


 

Good point. I actually the first clip I was trying to put up was my logo. I couldnt make it happen. Still learning the Mac. It's a great unit but a tweak different than windows. Next one will have more branding. Thanks


I also have a mac, I love it. I just lack creative skills  



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Dan Cronauer

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agree with Dan about the branding, i'd include something about your insurance & safety standards ... the 5 year warrantee really grabbed my attention

maybe add a clip of you riding through the night naked on a white stallion

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Roof Cleaning West Chester PA wrote:

agree with Dan about the branding, i'd include something about your insurance & safety standards ... the 5 year warrantee really grabbed my attention

maybe add a clip of you riding through the night naked on a white stallion


 Sweet, with a Fabio wig.



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Mr Maintenance wrote:

ed i like the video. It is informative and to the point. It is not to long which can bore a customer. Is the offer to help with a video apply to NH. 


 I'd be glad to help you out Brian.  Just send me some pics.  Doesnt have to be a lot.



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I like it a lot, Ed.

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