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Post Info TOPIC: Marketing Opinion/Feedback
Central Iowa Roof Cleaning


Certified Cedar Shake Roof Cleaning Specialist

Status: Offline
Posts: 1142
Date:
Marketing Opinion/Feedback
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There has been alot of focus on the websites SEO. For those areas where roof cleaning is a known service SEO does have alot of importance.

For those areas where roof cleaning is a unknown, web site SEO shouldn't be the top priority, in my OPINION, because potential customers need to type those key words into their search in order to fine your web site.

This is the time of year to be focusing on marketing your service and educating the public that there is such a service and why the homeowner should use your service.

What could that look like?

I use three areas to market my service. 1.) On my truck driving around. 2.) Local cable spots for i.e. discovery, history, A&E, TLC, etc.. 3.) Direct target marketing.

Of the three, direct target marketing holds the best opportunity for me to get something in my potential customers hands. Of course the presentation of such is KEY, which is another topic. The cost is relatively low with the right service and marketing criteria. Everyone goes to their mail box.

The two most important elements of any direct marketing is:

1.) Geographic Area.
2.) Demographic Options (criteria).

I have attached examples of the options that should be offered, so you can laser beam your marketing to those potential customers that meet YOUR criteria.

There are many services offered out there and the cost can run from 100's to 1,000's of dollars. I contacted a number of services using the same criteria(s) and postcard size and design and have been quoted, for 2000 jumbo both sided cards, from $600.00 to $2400.00, designed-mailing list-addressed and mailed.

Good Luck.

The above is my opinion and may not be that of others!

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Sullivan Roof Cleaning, Inc.

6595 N.E. 12th Ave

Pleasant Hill, Iowa 50327

515-971-1430

www.sullivanroofcleaning.com

www.cedarroofclean.com

Serving The Greater MidWest For All Your Cedar Roof Cleaning
Bruce Weber


Premium Member Roof Cleaning Institute of America Certified Roof Cleaning Specialist

Status: Offline
Posts: 244
Date:
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Bruce,

I didn't have any luck getting your attachments to work. Maybe it's my computer.

__________________

Shingle Magician Roof Cleaning
585-301-3415
Roof Cleaning Rochester NY
Safe, soft wash roof cleaning Rochester New York area, using a non pressure cleaning solution recommended by shingle manufacturers

Non Pressure Roof Cleaning Spencerport New York
Central Iowa Roof Cleaning


Certified Cedar Shake Roof Cleaning Specialist

Status: Offline
Posts: 1142
Date:
Permalink  
 

I can open them. They are in PDF format.




__________________

Sullivan Roof Cleaning, Inc.

6595 N.E. 12th Ave

Pleasant Hill, Iowa 50327

515-971-1430

www.sullivanroofcleaning.com

www.cedarroofclean.com

Serving The Greater MidWest For All Your Cedar Roof Cleaning
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