Does anyone have any promotions they offer that they have really good success with? Or was there one thing in particular that really helped expand your business when starting out?
My thoughts are to run a promotion something along the lines of "Give me 3 and your is Free!". Basically, the customer would have to pay for their cleaning up front, but after they send 3 paying customers my way, I would re-imburse their money. I can obviously see cons w/ this promotion because it is such a huge discount, yet I can see the positive is that you dramatically increase your exposure...
One promotion I offer is a free driveway or walkway cleaning with a roof cleaning. I offer the promotion only up to a 20' x 20' area. This special usually does not take more than an hour to complete and when people see the difference it makes to the curb appeal of their home, the sale is usually completed. If you are going to offer free roof cleaning with referrals I would up it to 4 and make the other 4 customers sign your contract to the roof cleaning, so that way you don't have to make them pay and you would not have to worry about trying to reimburse the customer. Another promotion you can give is to put a yard sign or two in the customers yard for 30 days, to give you recognition throughout the neighborhood, for a slightly discounted roof cleaning price.
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Prestige Pressure Washing and Roof Cleaning Roof Cleaning Dayton Ohio Pressure Washing Dayton OH 888-477-9274 Proudly Cleaning Ohio & Indiana since 2007 4633 W Wenger Rd. Clayton, OH 45315
I did this last year and sold a few house washes that I wouldnt have otherwise.
I plan on doing it again this year. Call it our Spring Special. And end it March 31st. I might replace it with other small specials For Memorial Day, 4th July, Labor day.
Im also going to send all 09 customers a one time 10% off letter. Maybe even send all 09 estimates I didnt get a flyer with the Spring Special on it.
My Motto is ....I will clean anything!! If it is dirty and will hold still long enough, I will clean it...I told that to a potential customer and she smiled and said "Let me get my husband and you can spray him down" I landed that job out of her humor! I cleaned her sidewalk for free.....it was worth the laugh.
Low Ball Roof Cleaning cleans w/o a ground man! When we get done, nothing will ever grow in your yard, ever ! Guaranted ! We offer super low prices, and a money back guarantee if you ever have to cut your grass again!
Chris you didnt post a phone #. My roofs not dirty but Id pay for a roof cleaning if It meant I didnt have to mow any more!
Im just kidding I treat my lawn like a baby. Mow it real tall on a diagonal, Keep the weeds pulled or sprayed, fertilized, and water the heck out of it.
Ive even thought about buying liquid fertilizer and using my roof pump to apply it.
Chris, I have made many thousand's of dollars from your info on your business card from Monsters in Fla., 6,000 2 sides in color $99. I put a picture of a roof that I cleaned half and left the other half. I invited all local realtors out for cokes and water after I set it up. They were impressed and i got several jobs from them but i get more by passing out these cards, it is amazing that I get calls a few days later. Thanks Chris for the tip on the cards. Roy Lawson
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RoofKleen Roy Lawson Owner 104 East Main St. Manchester, Tn 37355 Toll Free: (888) 258-3542 Mobile: (931) 273-8113 E-Mail: roy@roofkleen.biz