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Post Info TOPIC: Direct Mail Advertising


Premium Member Roof Cleaning Institute of America Certified Roof Cleaning Specialist

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10,000 pieces of 8.5x5 for $3500.00.  I'm sure theres someone cheaper but I just wanted it done like yesterday.  theyre using some of my kbk flyers as a template for design.  I have to choose my zipcodes and demographics.  I'm looking for experienced input as to how I should choose.  Are we simply going for the mother load?  Expensive homes and high incomes?  I know which areas typically have alot of dirty roofs but I dont want to overlook anything.  I want this to work.  We'll be mailing 2000 at a clip which is what they suggested..



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Ed Thompson
Woodbridge N.J.

(732) 726-9261
Digital Brochure

 

 

 



Premium Member Roof Cleaning Institute of America Certified Roof Cleaning Specialist

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I would say with this economy just hit the areas with money for now, they can afford it.

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Charlies Roof Cleaning

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Certified Cedar Shake Roof Cleaning Specialist

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Ed;

I just got 10,000 Stickit Door Hangers. Hired people off of Craigs list and we are target marketing to selected homes and only roofs thast need cleaning. With the Stickit we can put them on the door frame of the garage so when they drive up it is right in their face. biggrin With the mailers they tend to hit the trash, as i do with them myself. With the Stickit door hanger that at least will look at it when they remove it.

Mine are 6X9, see below and I have a place to write nest to my name and number on the left " Your Quote" and on the right the "price". I have a 25% return on these in a target test. When asked what they liked, they said the before and after pictures and the price, as many didn't know about roof cleaning.

Given I have to do the quotes and it takes my time driving around, I have been limited to the amount of these, but plan to start spending more time out there. I'll write the quote and have my door hanger person hang them.

Just my two cents.

 

 



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Sullivan Roof Cleaning, Inc.

6595 N.E. 12th Ave

Pleasant Hill, Iowa 50327

515-971-1430

www.sullivanroofcleaning.com

www.cedarroofclean.com

Serving The Greater MidWest For All Your Cedar Roof Cleaning



Premium Member Roof Cleaning Institute of America Certified Roof Cleaning Specialist

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The areas Im targeting will def not tolerate slicitation w/out town flyer permit of $200 per person. The permit stamp must be on the flyer. I have a friend who succesfully paints address numbers on curbs who was constantly bailing out his flyer distributers. Ive been networking with Chris from the Window Cleaning Resource and he claims hands down this is there most effective marketing for pressure washing. They have a very successful business in the 7 digits. 8.5x5 card is more likely to get noticed. I guess alls I can do is give it a shot rather than wonder or regret.

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Ed Thompson
Woodbridge N.J.

(732) 726-9261
Digital Brochure

 

 

 



guest

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Ed, good luck! I can't really say much because I've never tried it, but I'm interested in seeing how it works out for you.

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Phil Rogers
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Premium Member Roof Cleaning Institute of America Certified Roof Cleaning Specialist

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I once heard that if you want to run with the big dogs, you have to pee in the high grass. Im lifting my leg pretty high on this one.

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Ed Thompson
Woodbridge N.J.

(732) 726-9261
Digital Brochure

 

 

 



Certified Cedar Shake Roof Cleaning Specialist

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Roof Cleaning New Jersey wrote:

I once heard that if you want to run with the big dogs, you have to pee in the high grass. Im lifting my leg pretty high on this one.


 I agree. It will work for you.



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Sullivan Roof Cleaning, Inc.

6595 N.E. 12th Ave

Pleasant Hill, Iowa 50327

515-971-1430

www.sullivanroofcleaning.com

www.cedarroofclean.com

Serving The Greater MidWest For All Your Cedar Roof Cleaning

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