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Our Founders Website -> Locate A Certified Roof Cleaner | Roof Cleaning Institute Of America -> Certified Roof Cleaning - Marketing -> Door to Door: Are you doing it wrong?
Post Info TOPIC: Door to Door: Are you doing it wrong?
Whats Eating Your Roof


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Door to Door: Are you doing it wrong?
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I've been in door to door sales for about four years and I'm pretty good at what I do.  Lining up work for roof cleaning should be a piece of cake for me, but my success is spotty compared to what some members claim they can do in one day.

So, I thought I'd give everyone a chance to talk about how they approach a customer and how much business they can generate in one day.

I can usually get one good solid lead per hour which I schedule for a free demo/spot cleaning later that week.  Then, I come back with a written estimate and a pitch ot both spouses.  I can close on maybe one of four leads.  So in other words I get one job per four hours of door knocking.

Does this seem high or low to you?  Please respond.

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What's Eating Your Roof?
Jon Wolfe
269-377-7940
Grand Rapids, MI

www.whatseatingyourroof.com
Whats Eating Your Roof


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OOPS!  That should have read "Door to door: am I doing it wrong?"  not are YOU doing it wrong. 

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What's Eating Your Roof?
Jon Wolfe
269-377-7940
Grand Rapids, MI

www.whatseatingyourroof.com
Roof Cleaning New Jersey


Premium Member Roof Cleaning Institute of America Certified Roof Cleaning Specialist

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1 job per 4 hours sounds like you'll alternate your days knocking and spraying. Its a tough time of year. I guess its better than sitting home. I've gotten calls this year from flyers I put out last year.

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Ed Thompson
Woodbridge N.J.

(732) 726-9261
Digital Brochure

 

 

 
Iannacchione


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Great question,

This business is not as strong as I thought is was going to be here up north. The public really needs to be educated about roof cleaning as an option for them. If you can set up 2 jobs/day, spraying 3 out of 7 days, that is 8 jobs performed per week. Not bad at all, consider that a win.

Soapy Roof-cleaning black roof streaks Pittsburgh
Pittsburgh's #1 Roof Cleaning Co
15068 15668 15239 15235 15101

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Brad R. Iannacchione
Soapy Roof, LLC
New Kensington, PA 15068
Matthew


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Education is the key!

Even here in Florida I'd guess that 80-ish out of 100 homeowners have either never heard of roof cleaning, or at the very least never seen it done.

So they have no frame of reference for it. No idea of the cost, reasons they need it, etc.

Add in the door to door guy with a pump sprayer and a PW doing roofs for $50.00 bucks and they are completely confused when your bid is $500.00!

Door to Door isn't a bad idea...

Seeing is believing... We have to find a way to get more people to see it at once.

I have an idea!

Let's do a RCIA tv commercial that plays on local cable channels.
Do it like a Public Service Announcement. No Sales!
But give out a website addy to a page that has a directory of any RCIA Certified Roof Cleaner who participates in the program.

Just a thought.




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Matthew C Perry
General Manager
Callahan Pro Wash
Professional Exterior Cleaning Services
Roof Cleaning, Pressure Washing, Paver Cleaning and Restoration
813-727-5161
callahanprowash.gmail.com
Washed-up


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hmmmm.....

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Dwayne Miller
FLORIDAWASH
safe roof cleaning

Lake Marion Citrus & Sumter Counties in Florida


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Greenville SC Roof Cleaning (864)752-7073


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TV great idea!

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Patbannerweb2copy.jpg

Owner: Pat Clark

Email: Precisionprowash@gmail.com
Phone:(864)724-WASH
Roof Cleaning Greenville SC
zjim


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I did radio commercials the results weren't so good.

Attachments
AFULLERMUSIC.mp3 (631.1 kb)
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Jim Fuller
A Fuller Service
5 Derry Lane
Latham NY 12110
518-526-5554

http://www.aroofwash.com/

christmaslightsofalbany.com

 
Roof Cleaning Missouri 417-230-8103


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i dont know about radio , roof cleaning is a visual thing espeacially in areas that have no idea what roof cleaning is.... 



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Elite Roof Cleaners
Roof Cleaning Missouri & Kansas City

 65808-64108

417-230-8103 * 913-839-6577
RoofcleaningMissouri

RoofcleaningKansas
Green Apple Roof Cleaners LLC


Premium Member Roof Cleaning Institute of America

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I think that sometimes door to door is a better return than mailers.  The people that I approach explain to me  that they have read about roof cleaning in the mailers but throw them out because they think that it is a gimmick. I just try to educate them on the services that I can provide for them and what it would it would cost to do this.I try to keep it simple and leave them with a card that explains more in detail about what the algae actually is, why it's there,etc. The  (non pressure) friendly approach seems to go a long way with people. Meeting people one on one works well for me.

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  Green Apple Roof Cleaning Co LLC

              412 - 389 - 4662 

      Soft wash roof cleaning

 preferred method of the roof manufacturers association 

        
mfulton


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I like the idea of a TV commercial however this may create a flurry of new competitors or avenue for serious competitors to copy or steal trade secretes. I believe we would fair better continuing to approach customers one on one in a FYI mode with out hard selling. In other ventures I've done it all radio, TV, newspapers, magazines ect..Most produce a very low R.O.I. The most effective way I have found is to prequalify your client. Then give them information that may lead to a sale, at some point, with out pressure. We don't apply pressure to roofs why consider doing it to customers who aren't interested or just can't afford it!

Mike

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MJFulton Services
Non pressure Roof & Exterior Cleaning
Charlottesville Virginia
434 906-0414
mfulton


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Jon- 4 jobs a week sound like a pretty good return to me!

Mike

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MJFulton Services
Non pressure Roof & Exterior Cleaning
Charlottesville Virginia
434 906-0414
Baltimore MD Roof Cleaning 410-482-4367


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Simplicity is the key to door-door sales. We usually go out for about 3 hours, sell 2-3 jobs and wright 10 qualified leads. The jobs we sold are the demos for the ones we qualified. we always target the highest end neighborhoods, such as golf courses. I go out on Saturdays a couple times a month.

Intro
Story
Demo
Close
Rehash

Hi, I'm Bill
We clean dirty roofs
Here take a look at the photos on this flier
I can give you a price right now
By the way we can also clean this...

Stay positive, don't talk too much and jump on buying signs.

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Bill Booz

Accuwash LLC

Cell-240-425-2845

 
AC Lockyer


none

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Matthew wrote:

Education is the key!

Even here in Florida I'd guess that 80-ish out of 100 homeowners have either never heard of roof cleaning, or at the very least never seen it done.

So they have no frame of reference for it. No idea of the cost, reasons they need it, etc.

Add in the door to door guy with a pump sprayer and a PW doing roofs for $50.00 bucks and they are completely confused when your bid is $500.00!

Door to Door isn't a bad idea...

Seeing is believing... We have to find a way to get more people to see it at once.

I have an idea!

Let's do a RCIA tv commercial that plays on local cable channels.
Do it like a Public Service Announcement. No Sales!
But give out a website addy to a page that has a directory of any RCIA Certified Roof Cleaner who participates in the program.

Just a thought.


I have two of them in the bag now. Just need to produce and get a fund together. We can do a viral video and post it on youtube for free and spam it all over the net.

AC

 



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Cleaner08


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Bill if I was to walk a high end neighborhoods around here the police would be called immediately. They do not like strangers around their homes. 

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Whats Eating Your Roof


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I ordered some embroidered shirts from logoup.com.  They just came in and now I'm gonna hit the rich neighborhoods.  All I really need is one good job on a large home per week and I'm fine with that. 

The commercial thing is a good idea and I would pitch in some cash for that.



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What's Eating Your Roof?
Jon Wolfe
269-377-7940
Grand Rapids, MI

www.whatseatingyourroof.com
Washed-up


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Baltimore MD Roof Cleaning 410-482-4367 wrote:

Simplicity is the key to door-door sales. We usually go out for about 3 hours, sell 2-3 jobs and wright 10 qualified leads. The jobs we sold are the demos for the ones we qualified. we always target the highest end neighborhoods, such as golf courses. I go out on Saturdays a couple times a month.

Intro
Story
Demo
Close
Rehash

Hi, I'm Bill
We clean dirty roofs
Here take a look at the photos on this flier
I can give you a price right now
By the way we can also clean this...

Stay positive, don't talk too much and jump on buying signs.


what do you mean for the ones that you qualified? I guess I didnt catch on to that phrase, but I have seen it here before.

 



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Dwayne Miller
FLORIDAWASH
safe roof cleaning

Lake Marion Citrus & Sumter Counties in Florida


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