Here is one way...

I’ve thought long and hard about different ways to utilize Facebooks popularity to increase sales for my San Diego based Window Cleaning Company. I’ve tried using a fan page (which I still recommend creating for your business if you don’t have one.) But I’ve not gotten any actual sales from it (that I know of). I’ve tried posting special offers in my status, and a couple other methods that produced little if any measurable results. Any of this sound familiar? If you’ve tried to market your business on facebook, with less than satisfactory results, don’t give up, there’s a better way! But first we have to understand why previous methods have failed… When we try to promote our business via facebook we usually do so via our own profile… so who see’s our promotions? Mainly family and friends, I don’t know about you but my friends and family are not my target market. So what’s the solution? How do we use facebook to promote our business’s to our target market?

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http://www.getonpage1ofgoogle.com/facebook-marketing/

Roof Cleaning By A&E wrote:

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Has anybody ever advertised on Facebook? I have heard social web site are becoming a good place to advertise. Just curious as to the success of this type of advertising.
Thanks

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 I use face book and have a fan page along with a few of the other roof cleaners on here, I have over 100 realitors on mine , so  far no  jobs buttttt..... they know i  am  out there.

Roof Cleaning By A&E wrote:

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What I am talking about is actually a pay per click service. You can target specific areas and ages, etc. You set up a daily limit and when that limt is spent for the day you ad no longer appears.

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In that case, I would say don't waste your money...

This simply won't lead to sales.  Not for our industry atleast.

People don't go on facebook to find roof cleaners, they go to the search engines.

 

Best way to utilize Facebook is to use it to get your website rankings up. Post something every two or three days and insert a link to your website. It will help. There is also a difference between a fan page and a business page. Go to my business page
http://www.facebook.com/pages/Arlington-TX/Lone-Star-Power-Cleaning/140006098852?ref=nf

Scroll all the way down to the bottom and look on the left hand side. There is a link there that says " Create A Page For My Business" . The business page will let you link to Twitter. When you post on facebook it will also post on Twitter. The two biggest highest ranked social media sites in the world. Google is always crawling them. It will find your links, and we know google likes inbound links.

If any of you guys need help doing this just give me a call.