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Morgan Booz wrote:

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I know facebook and myspace are hugely popular and are great tools for businesses, but does anyone have any experience with using facebook ads? 

They seem to use two kinds of pricing:
For any available ad inventory, Facebook selects the best ad to run based on the cost per click or impression and ad performance.

If you choose a Pay for Clicks (CPC) model, you will also bid on how much you are willing to pay for each click on your ad. Facebook will display your ad in the Ad Space, or both. The amount you are charged will never exceed your daily budget.

If you choose a Pay for Views (CPM) model, you will also bid on how much you are willing to pay for every thousand impressions of your ad. Facebook will display your ad in the Ad Space. The amount you are charged will never exceed your daily budget.

I've never used something like this before, so I was wondering what everyone thought.

Thanks!
Morgan

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